Marketing - Virtual Roundtable

The CMO’s Guide to ROAS Success in Today’s Transformed Marketing Landscape

14th October 2021 | 11:30am - 1:00pm EST
Are you engaging with the right audience and remaining top of mind?

A Meet the Boss virtual roundtable in partnership with InMarket

Marketers must re-think their strategies in today’s evolving environment to ensure they can reach and engage consumers based on their changing needs, behaviors, and privacy implications. Gone are the days of activating and retargeting consumers based on past actions, which is a challenge for many organizations.

As marketers long to get inside consumers’ minds to better understand their needs, having real-time data is crucial to reach the right audience with the right message at the right time. So, how can you better understand changing consumer behavior? And, how can you enhance the customer experience while optimizing media spend?

Join InMarket and a select group of industry thought leaders to explore your marketing challenges and how to leverage the right data and tools to reach consumers in real-time and drive success in today’s changing marketing landscape.


Discussion Topics

How are you reaching the right audience with the right message at the right time?
How are you adapting to changes in consumer privacy?
How are you enhancing the customer experience?

Your Host

Thought Leader
Daniel Perez Vice President of Marketing , InMarket
Daniel Perez is Vice President of Marketing at InMarket. Daniel has over 11 years of experience… Find out more

Previous Attendees

Fernando Machado
Activision Blizzard
Jennifer Christie
Naveed Tariq
Vice President, Corporate Strategy & Group Innovation Operations,
John Pillar
Line De Decker
Chief Transformation Officer,

About InMarket

InMarket is the leader in 360-degree consumer intelligence and real-time activation for thousands of major brands. Since 2010, InMarket has helped its partners to better understand who their customers are, why they make decisions and where to most effectively reach… Find out more
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How Roundtables Work

A Meet the Boss Digital Roundtable is an independently moderated, thought-leading conversation about hot business-related topics. Conducted using bespoke video conferencing technology, each Roundtable gives execs the opportunity to connect with a select group of like-minded leaders without the need… Find out more
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