The world is seeing major global shifts to what it means to conduct business safely and productively. As a result, it’s more important than ever to reduce operational costs, maximize revenue growth and increase efficiency in streamlined and effective ways.

This has led many companies to digital transformation to build and expand their businesses.

McKinsey reports that eight in 10 respondents in a global survey say they have taken on digital transformation projects in the past five years. Yet only 16% percent of respondents say their organizations’ digital transformations have successfully improved their performance.

One of the key tools in pursuing digital transformation is advanced analytics.  However, recent research from MIT Sloan Management Review and Boston Consulting Group finds that a mere 10% of organizations achieve significant financial benefits with AI.

This leads many firms to doubt the strategic role of analytics and ask whether analytics should be part of the digital transformation journey, where it fits in, and what value it can provide.

Join Chris MacDonald, Head of AI and Analytics ; PTC and a select group of industry experts to discuss the strategic role in analytics and how can it help businesses collect the information they need for a successful digital transformation.