Now more than ever, it’s essential for brands to find creative, authentic ways to engage with their customers digitally. While the absence of face-to-face contact can be challenging for marketers, outdated tech, siloed departments, and a lack of insight into the customer journey are true hindrances to customer engagement. So, what does successful customer engagement look like?

After surveying 1300 VP+ marketing executives at consumer-facing brands across the globe we found customer engagement is more important than ever, critical to growth. Top performing brands are embracing cross-team collaboration, data agility to drive real business value and by using a cross channel approach are finding new and retaining valuable customers.

Join Braze and a select group of your peers as we reveal more insights from our global survey and discover together how to support holistic customer engagement strategies, cross channel marketing and collaborative team culture to turn your organization into a digital first brand.