Technology - Virtual Roundtable

Upside in the pandemic: how to leverage new consumer behaviour and emerging technologies to unlock B2C revenue growth for telecoms

23rd April 2021 | 9:00am - 10:30am GMT | 10:00am - 11:30am CET
What are the main challenges you have when understanding and responding to the new customer realities?

The pandemic has impacted the telecommunications sector in both positive and negative ways; certainly, it has dramatically accelerated the digital transformation trend in consumer sales and marketing. Consumption of telco products and services has changed due to major societal shifts caused by the pandemic: working from home, less travel, different connectivity needs, pressures on disposable income.

The ability to physically service customers nowadays is restricted or very limited across the world. Digital and call centres have become the primary sales channel for everything – starting with service complaints and ending with subscription renewals, upgrades, handset sales or new VAS (Value-added service) sales.

Finding the right way to communicate and continue delivering new revenue combined with great customer buying experience is a challenge that leading telecoms are successfully overcoming as part of their digital transformation process.

Join Exacaster and a selected group of industry experts to discuss the impact on telecommunications, digital transformation and personalisation for your customer experience.

Discussion Topics

What role has your call centre and digital channels played in responding to the new environment?
Which strategies to personalise the customer experience have you tried?
Are you able to respond to customer micro segments with tailored product offering, or are you adopting the one size fits all approach?

Your Host

Thought Leader
Sarunas Chomentauskas CEO, Exacaster
Sarunas Chomentauskas and his team of 60 superstar engineers have turned Exacaster into one of the… Find out more
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About Exacaster

Exacaster helps businesses capitalize on big data by engaging with their customers better. The company has spearheaded AI-powered personalization implementations at enterprises globally, currently crunching data on 40+ million consumers each day. Exacaster is both one of the fastest-growing startups… Find out more
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