Marketing - Virtual Roundtable

Thriving in crisis mode: Transforming marketing execution for COVID and post-COVID retail environments

26th May 2021 | 6:00pm - 7:30pm GMT
How are you optimizing the right mix of personnel and partners to maximize retail promotion effectiveness and efficiency during and post COVID?

Many marketing departments are still built for the early 2000’s retail. The weaknesses of these legacy structures have been coming to light in small ways for the last decade, but Covid-19 has exposed how unprepared many organizations are to adapt quickly when necessary.

Survival in this new environment requires transformation and innovation as we’ve never seen before. Rethinking how, when, and where we communicate with employees and consumers to drive seamless experiences. How are you providing a safe and healthy in-store environment? How are you adapting and driving growth in your promotions and transforming to meet the changing needs of your consumer?

Join NVISION and a select group of your industry peers as we discuss how to refocus internally on the concepts that make your organization great while relying on external partners for nimbleness and flexibility.

Discussion Topics

How do I optimize the right mix of personnel and partners to maximize retail promotion effectiveness and efficiency?
How do I figure out who are the right partners to help my unique business and how do engage them to my maximum benefit?
In the very short term, how do I integrate a message of cleanliness and safety into my existing brand promise and how do I activate that sustainably at retail?

Your Host

Thought Leader
Reuben Katz Senior Director, Business Development, NVISION
In his role as Senior Business Development Director, Reuben Katz consults with new clients to transform… Find out more
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Fernando Machado
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Jennifer Christie
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John Pillar
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Line De Decker
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About NVISION

We introduce a supply chain mindset to the world of marketing. NVISION is a division of North American Corporation, a privately owned business built on a century of supply chain experience serving a wide spectrum of industries. We bring this… Find out more
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