Technology - Virtual Roundtable

Omnichannel Experience: The Key to More Revenue Along the Entire Customer Lifecycle

4th October 2021 | 11:30am - 1:00pm CET | 10:30am - 12:00pm BST
How do manufacturing brands maintain trust now that digital is the primary mode of engagement?

A Meet the Boss virtual roundtable in partnership with Sitecore Deutschland GmbH and netzkern GmbH – part of Macaw.

As the world continues to change and digital-first is becoming a must have, many brands are reassessing their customer touchpoints. Manufacturing companies must also adapt to an omnichannel world where the digital experience needs to be cohesive on every channel and touchpoint that customers connect with them. To stay competitive, they also must find new ways of engaging and converting customers. However, this can be a challenge in this industry.

Now more than ever, an end-to-end, consistent experience for customers – and consumers in case of B2B2C – is crucial. The companies that succeed in designing these complex journeys in a consistent and outstanding manner will ultimately win the digital race for the customers of today and tomorrow and consequently increase their revenue. So, how can you keep up?

Join Sitecore, netzkern and a select group of industry leaders to discuss the omnichannel experience, personalization and much more along the entire customer journey in the manufacturing industry, and how to deliver the best experience to win customers for a lifetime.

Discussion Topics

What challenges do marketers face in the new reality and with their journey to omnichannel experience?
How do manufacturing brands respond to changing customer demands and the prerequisite to cut through the digital noise?
How do manufacturing companies maintain trust now that digital is the primary mode of engagement?

Your Hosts

Thought Leader
Christian Radermacher Sales Engineering, Sitecore
Christian Radermacher has been working in the digital industry for over 14 years - including over… Find out more
Thought Leader
Thomas Goletta Managing Director, Netzkern – part of Macaw
Thomas Golatta has been Managing Director of netzkern - part of Macaw, a digital service provider… Find out more
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Naveed Tariq
Vice President, Corporate Strategy & Group Innovation Operations,
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John Pillar
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Line De Decker
Chief Transformation Officer,
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About Sitecore and Netzkern – part of Macaw

Sitecore Sitecore delivers a digital experience platform that empowers the world’s smartest brands to build lifelong relationships with their customers. A highly decorated industry leader, Sitecore is the only company bringing together content, commerce, and data into one connected platform… Find out more

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