What is “Headless Commerce,” how does it work, and what are the benefits?
A Meet the Boss virtual roundtable in partnership with VTEX and Valtech
When the term “headless commerce” was coined in a 2013 Forrester Research report, the basic definition and ideals behind it were years ahead of its time. But now, in 2021, headless commerce has become a hot topic for companies looking to unify the user experience. The only problem is, ecommerce professionals struggle to understand exactly what it is, the benefits of a headless commerce architecture, and its potential impact on the customer experience.
Join VTEX and Valtech along with panel of likeminded industry peers to discuss the ecommerce architecture and business implications of headless commerce, how it can give organizations the flexibility they need to scale online sales, and how to build a seamless customer experience from product navigation through order placement.
Headless Commerce: More Than a Buzzword
(and Why You Should Pay Attention)