A Meet the Boss roundtable brought to you by Fluent Commerce
In our fast-paced, digital-first world, optimizing the customer experience is essential. Users now expect a seamless and personalized shopping experience. Brands are striving to deepen customer relationships, while drawing fresh insights from the vast amounts of data being collected. Headless commerce has opened the door to a new era of flexibility in commerce. Decoupling the presentation layer from the ‘back-end’ systems has allowed for rapid and radical changes to the shopping experience, but many companies still face challenges in this space.
Real-time inventory visibility is often cited as one of the most significant challenges companies face. Order management in headless commerce plays a vital role in this space, bringing cohesion, aiding conversion and driving business outcomes as a result. As a critical component, your order management system must have the capabilities and agility to allow for a successful headless commerce approach.
So how can companies fully embrace the opportunities and overcome the challenges? How can we think of order management more holistically, even before a customer has clicked ‘buy’?
Join Fluent Commerce and a selection of leading industry peers for this virtual roundtable from Meet the Boss, as we discuss the critical role of order management in headless commerce.
Thought Leader Jamie Cairns is SVP Channel & Alliances at Fluent Commerce. He oversees the team who looks… Find out more
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