Marketing - Virtual Roundtable

High performance digital marketing to achieve higher conversion rates and organizational success

19th June 2021 | 2:00pm - 3:30pm EST
How are you targeting and converting more highly qualified audiences in your digital marketing strategy?

Marketers have many tools, tactics, and strategies to help grow their business yet digital marketing remains challenging. From targeting and converting more highly qualified audiences to reducing your exposure to aggregators, navigating channels, and measuring effectiveness can be elusive but is not unachievable.

High performance digital marketing strategies that leverage AI and machine learning are helping financial institutions grow their business at double digit rates while lowering costs to acquire. The ability to build and execute a detailed optimization strategy for each customer acquisition channel along with a disciplined testing strategy and insightful reporting is now making waves in banking. How are you capturing consumers attention and competing in a crowded market?

Join iQuanti and a select group of your industry peers as we discover how to craft and pioneer a data driven digital marketing campaign to meet and exceed your customer acquisition, engagement, and conversion goals.

Discussion Topics

How are you capturing consumers attention and competing in a crowded market?
How are you creating a positive first impression with customers?
How are you handling regulation and building trust with potential customers?

Your Host

Thought Leader
Vish Sastry Founder and CEO, iQuanti
As CEO of iQuanti, Sastry focuses on the company's mission to deliver strong results for clients… Find out more
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Previous Attendees

Fernando Machado
CMO,
Activision Blizzard
Jennifer Christie
CHRO,
Twitter
Naveed Tariq
Vice President, Corporate Strategy & Group Innovation Operations,
E.ON
John Pillar
CTO,
NatWest
Line De Decker
Chief Transformation Officer,
GSK

About iQuanti

iQuanti offers a unique blend of channel management services, strategic consulting expertise and proprietary product offerings to empower brands to exceed their customer acquisition, engagement, and conversion goals. Founded in 2008, iQuanti has 200+ employees across New York, Chicago, Dallas… Find out more
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How Roundtables Work

A Meet the Boss Digital Roundtable is an independently moderated, thought-leading conversation about hot business-related topics. Conducted using bespoke video conferencing technology, each Roundtable gives execs the opportunity to connect with a select group of like-minded leaders without the need… Find out more
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